Welcome to Crux
Your complete resource for understanding Crux’s ecommerce analytics platform, getting started, and making the most of your dashboard suite.Getting Started
What is Crux?
Understand what Crux does and how it solves data fragmentation for scaling ecommerce brands
Getting Started Guide
Your 2-3 week onboarding timeline from data connection to live dashboards
Using Crux
Understanding Your Dashboards
Dashboard Reports Overview
Overview of all 7 core reports and when to use each one.
Health Metrics
How statistical health indicators prioritise what needs your attention.
Customisation
Configure channels, track influencers and customise dashboards using the configuration sheet.
Individual Dashboard Reports
Core Business Reports
Core Business Reports
- Daily KPI Performance - Your morning triage dashboard
- Orders - Order-level analysis with complete attribution
- Customer Deep Dive - Customer-level LTV and segmentation
- Channel Performance - Multi-channel efficiency and profitability
Paid Media Reports
Paid Media Reports
- Meta Performance - Facebook & Instagram ad-level analysis
- Paid Search Performance - Google Ads & Bing campaign analysis
Specialty Reports
Specialty Reports
- Influencer Performance - Post-level ROI and winner identification
- LTV & Retention - 36-month cohort tracking and profitability
Support & Services
FAQs
Common questions about data accuracy, integrations, platform comparisons, and pricing
Ongoing Support
How your 7 monthly hours work and when to use Analysis on Demand services
Quick Links
Changelog
Latest platform updates, improvements, and new features
Contact Support
Get help with dashboards, data questions, or technical issues
Can’t Find What You Need?
Get in Touch
Can’t find the answer you’re looking for? Our team is here to help.Email: [email protected]
Response time: Within 24 hours
Response time: Within 24 hours